Proposal Type
Custom Proposal
Project Lead

boredsurgeon / @boredsurgeon

Date or Duration

@April 1, 2024

Oct 20, 2023 12:25 AM
Council Feedback: Thank you for this really cool social good proposal. Unfortunately, the Council could not approve the requested budget. We’d appreciate a resubmission with a reworked budget that is leaner and can accomplish a similar outcome.


I am an attending Plastic & Burns Surgeon at a busy hospital in the UK, which is one the major Trauma and Burns Units in the South East and London Burns Network. We see hundreds of children every year with various injuries, principally burns and facial/hand trauma. The children's section of the hospital is dull, with no art on the walls, and is generally a depressing place for children which can increase anxiety. The same is true of our operating theatres which can be scary for children. I imagine the walls of the hallways and anaesthetic rooms covered with bright and fun Doodles... what a change it would make to our hospital. This would not only be a positive change, but bring important exposure to the brand. Team Space: On approval Days until launch: 164 Requested Budget (USD): 22500


I am a Consultant Plastic and Burns Surgeon, and Professor. I care for hundreds of children attending our hospital each year with burn and trauma injuries. If this proposal is successful, I will work with local artists to create large Doodles murals in key spaces in the hospital.


What unique benefit(s) or experience(s) does this project provide for the holders of the originals Doodles collection? Permanent art installation in an area of high footfall, with increased brand awareness. Demonstration of how Doodles art can brighten scary situations, providing an additional potential use case for the art.

How might this project affect the overall value of the original Doodles collection: Increased awareness may result in increased attention. Whether this translates to higher prices cannot be guaranteed.

How does this initiative relate to Doodles' brand identity and values? Doodles brings joy everywhere. Show how it can brighten some of the most anxiety inducing situations.

What aspects of this project could appeal to the Doodles community? Direct use case for the art promoting well-being.

If any, what are the projected financial outcomes of this project for Inkubator? Funds will be allocated in phases to modernise specific areas of the children's hospital with Doodles art.

Can you describe the team's skills, past performance and credentials? I lead a large team of clinicians and scientists and have managed complex hospital and laboratory restructuring tasks. We will hire professional mural painters to carry out this work (e.g.

Who are the target audiences for this project? Children and their parents. Thousands of children pass through our hospital's doors every year. They will all see the art.

Why is now the right time to fund this project? What does the spending plan look like? We will paint these murals in stages, and therefore spending will be proportional. If portions of the project is not completed then those funds will not be used. Rates for mural painting are approximately $200/square metre.

Could you outline the plan for building awareness for this project once it is launched? The murals will be publicised in the hospital's newsletters, social media, and local media. We will amplify this across personal social media.

What is the projected timeline for the completion of this project? 6-12 months

Project Lead Additional Remarks

I am happy to provide photographs of the proposed areas for installation of the murals and more information on the hospital separately as I do not want to publicise these details in a proposal that may be rejected.